Meet the team behind
Zingg Entity Resolution

AI powered entity resolution for trustworthy identities of customers, suppliers,
products and parts

815 stars on Github, 495 members on Slack


Vivek Vaidya

Vivek is the Founding Partner of super{set}, a startup studio for data driven software companies.

Prior to super{set}, Vivek was CTO of Salesforce Marketing Cloud after joining Salesforce via the acquisition of Krux, a mar-tech platform that he co-founded in 2010. Before Krux, Vivek served as the CTO of Rapt, a software provider for media monetization acquired by Microsoft in 2008.

Alex Dean

Alex is the Co-Founder and CEO at Snowplow, leading the commercial core open source technology that lets businesses track, contextualize, validate and model customer data across different platforms and channels.

Snowplow helps businesses to collect and own their behavioural data.

Tristan Handy

Tristan has been working in data for two decades in both in-house and consulting roles with both large enterprises and small startups. He is the Co-Founder and CEO at dbt Labs.

dbt is the most loved analytics engineering tool in the modern data stack.


Sonal Goyal

More than 2 decades working in data and software.
ex ETrade, Dresdner, Sapient

Previously Program Committee Strata Data and AI
Repeat Speaker Spark Summit, Strata, Data Con LA and other data and AI conferences

IIT Delhi, 1998

Vikas Gupta

More than 2 decades working on complex cloud and legacy systems. Expertise in technical design and architecture along with client engagement at CXO level.

ex M&G, British Telecom

IIT Delhi, 2000