Solutions

Product 360

Catalogs drift. The same product arrives from suppliers, sits in your ERP and PIM, and is listed on your site and on marketplaces, with different titles, attributes and identifiers in each. Nothing tells your systems they are the same product.

For agents. Agents answer about the right product, not a lookalike with a similar title.

What Each System SeesWithout an identity layer
web.catalogSony WH-1000XM5 BlackPricing: $399Product 1
erp.itemsWH1000XM5/B Wireless HeadphonesInventory: 25 unitsProduct 2
amazon.listingsSony XM5 Noise Cancelling HeadphonesReviews: 1,204Product 3

Three products to inventory, pricing and reporting. It is one pair of headphones.

The Problem

Product Data Drifts Apart

Product data starts in one place and spreads. Suppliers send it in their own formats. Operations create items in the ERP, merchandising writes titles for the website, channel teams adapt listings for each marketplace. Every copy changes a little: a title shortened, a unit rewritten, a variant split out, a code left off.

Soon no system agrees on what the products are. Duplicate SKUs split stock and reviews. Prices for the same product drift apart across channels. Matching your range against retailers and competitors is guesswork, and reporting by brand or manufacturer undercounts, because the same company appears under several names.

Exact matching on codes covers only part of the problem, because codes are missing, local or wrong in exactly the records that cause trouble. The rest is left to spreadsheets and manual review.

Duplicate Products

The same item exists several times, splitting inventory, sales and reviews.

Inconsistent Prices

Copies of one product are priced and promoted independently.

Blind Market View

Retailer and competitor listings cannot be reliably tied to your products.

The Solution

Resolve Products Once, For Every System

Resolve products as entities in the data platform where your catalog, ERP, PIM and channel data already land. Match records on codes where they exist and on titles, brands and attributes where they do not, and give each real product one stable ID.

Then build on that ID: golden product records, a deduplicated catalog, listings matched to the market and products linked to the companies that make them. Every team and tool reads the same products.

One Product, Every Channel
Source records3 records
web.catalogSony WH-1000XM5 BlackSKU WEB-44120 · $399
erp.itemsWH1000XM5/B Wireless HeadphonesUPC 027242923782 · item 88-1042
amazon.listingsSony XM5 Noise Cancelling HeadphonesASIN B09XS7JWHH
Zingg
Resolved product1 entity
ZINGG_ID · 5c1e-77b2Resolved
Sony WH-1000XM5, Black
web.catalogerp.itemsamazon.listings

Catalog, inventory, pricing and reviews all read this one product.

Codes And Content

Match on UPC and GTIN where present, and on titles and attributes everywhere else.

One ID Per Product

Every copy of a product, in every system, shares one stable ID.

Shared By Every Team

Merchandising, pricing, supply chain and reporting read the same products.

Every Product Question, Resolved First

Where Zingg Sits

The Identity Layer Under Product 360

Zingg runs as a workload inside your data platform and gives every entity one persistent ZINGG_ID. Everything above it reads the same resolved entities.

Used by
BI & dashboardsAI agents & RAGOperational appsReverse ETLData science
Your data platform
DatabricksSnowflakeMicrosoft FabricGCPAWS

The same layer powersCustomer Analytics & MarketingFinancial Crime & RiskPrivacy & ComplianceSupply Chain & ProcurementMaster Data ManagementAI & Data Foundations

What Zingg Brings

Persistent ZINGG_ID

Every resolved entity keeps one global ID across systems and runs. ZINGG_ID

AI Plus Rules

Matching learned from your labels, combined with deterministic rules where you have them. How Zingg matches

Incremental Flow

Only new and changed records are matched, and IDs persist. Incremental flow

In Your Data Platform

Runs on Databricks, Snowflake, Microsoft Fabric, Google Cloud or AWS. Data never leaves your account.

FAQ

Product 360 Questions

What is Product 360?

A single, resolved view of each product across every system that holds a copy of it: supplier feeds, ERP, PIM, website and marketplaces, with one stable ID per product.

Why isn’t matching on SKU or UPC enough?

Codes are often missing, local to one system or wrong. Zingg uses codes as rules where they are reliable and matches on titles, brands and attributes where they are not.

Does Zingg replace my PIM or MDM tool?

No. Zingg resolves product records and adds a ZINGG_ID in your data platform. Your PIM keeps managing product content, now on resolved products.

Where does Zingg run?

Inside your data platform: Databricks, Snowflake, Microsoft Fabric, Google Cloud or AWS. Your data does not leave your account.

One Version Of Every Product

Resolve products across catalogs, channels and marketplaces in your own data platform.